Elimination of the Quality Issues and the Retention of Business Case Study - 5

End of the Quality Issues and the Retention of Business - Case Study Example Quality is an angle which has picked up significance and acknowledgment around the globe. The three parts of value which are quality control, quality confirmation and quality enhancement for a consistent premise have become the center elements of various associations since purchasers are currently very much educated and not prepared to settle on quality. As the case recommends, the quality principles set by Presto Cleaners obviously didn't satisfy the consumers’ guidelines and brought about a great deal of issues for the customers (Dale B, van der Wiele T, van Iwaarden J, 2007).  Quality measures, for this situation, didn't rotate around the nature of the item itself however the methods used to convey and move the support of the purchaser. Quality administration should then be actualized whereby quality confirmation is ensured both with the items and the procedures used to convey the administration by and large. Without the execution of proper quality measures, ideally those that are in accordance with the standards and rules set by the ISO gauges of value, an association won't have the option to viably lead business and may even neglect to hold not to mention pull in new business. This was actually what occurred on account of Presto Cleaners; Mr. Shelton was not happy with the administrations Presto Cleaners had given and requested remuneration to the misfortune acquired by him or, more than likely miss out on business. The goals for which one picks an item or administration keep up an immediate connection with quality for example in the event that the reason for which the administration, for this situation, is picked isn't satisfied the purchaser would confront quality issues (Howard S. Gitlow, 2005). At the point when the Presto Cleaners made their ways for clients, Mr. what's more, Mrs. Shelton picked this administration chiefly as a result of the advantageous area, appropriate working hours and above all the agreeableness and supportive nature o f the staff. In any case, the expense was higher than contenders situated in the region, the Shelton’s gave Presto inclination since they needed to look for the quality administrations regardless of whether they needed to pay greater expenses for it.

Plaintiff Liable Contributory Negligence †Myassignmenthelp.Com

Question: Talk About The Plaintiff Liable Contributory Negligence? Answer: Introducation Yvette Sonja Horne, the offended party was just 13 when she met with a mishap and endured extreme wounds in the lower some portion of her body. It was 11 December 1998 when she tumbled off her bike out and about before the back wheels of a semi-trailer that went over her lower body. She was riding to the Cooper Tennis courts from her school Aspley State High school, when she met with the mishap. The tennis court was arranged at some good ways from the school, which caused the offended party ride to the Tennis Court. For this situation, the State of Queensland is the main respondent, the driver of the semi-trailer named Lyall Norman Boettcher was the subsequent litigant and the proprietor of the semi-trailer, Finner Bryce transport Pty Ltd was the third litigant. A legitimate continuing has been started against the State of Queensland on the ground that it neglected to the board sensible consideration towards the youngsters who were under the obligation of Aspley State High School, which can be portrayed as careless disposition on part of the State. The school likewise showed a careless conduct by allowing the kids to ride to the Tennis Court from school as the school knew that the way to the Tennis Court was risky for the kids to ride bikes attributable to the overwhelming traffic out and about. Regardless of whether there was a break of obligation of care on part of Aspley State High School Is the offended party at risk for contributory carelessness? Could the proprietor and driver of the semi-trailer be held at risk for carelessness? Contentions of the offended party The primary conflict of the offended party was that the driver of the semi-trailer or the subsequent litigant is at risk for carelessness, as he didn't end the vehicle significantly after he saw that the offended party and her companion was riding bike before his vehicle (Antieau 2016). The whole joined semi-trailer and the main player of the vehicle had securely gone over the offended party securely however the offended party fell of the cycle before the back wheels of the vehicle. The offended party additionally fought that the principal respondent that is, Aspley State High School was careless by neglecting to practice sensible consideration towards its understudies. The school owed an obligation of care towards its students including the offended party as they were ascending to the Tennis Court during the school hours with the authorization of the school. This builds up that the school was capable to guarantee that the students reach to the Tennis court securely. Further, the school specialists knew about the way that a portion of the understudies may utilize bikes to ride to the tennis court utilizing the street, which presents potential risk for the youngsters, particularly, for ones of the offended parties age. Moreover, the offended party expressed that her mom was guaranteed that the school authority would take liable for the understudies while they go to the tennis court. The school guaranteed that the understudies would go in bunches under management and an educator would go with the understudies on their way to the court. On the awful day, the main litigant allowed the understudies to make their own particular manner to the tennis court from school and didn't go with them under oversight of an educator or other school power to the Tennis Court. Connie Miles recommended the offended party to ride a bike to the Tennis Court. The offended party likewise battled that while she was riding the bike down the slope, she saw main player and an appended semi-trailer was overwhelming them. By then, of time, the offended party understood that the rake framework in bike was not working and she crashed into the bike, which her companion was riding. Both the youngsters flung off their bike and the offended party went under the back wheels of the semi-trailer. The offended party affirmed that she likewise confronted trouble while controlling the bike not long before the offended party crashed into her companion. Contentions of the litigant The driver of the semi-trailer that is, the subsequent respondent fought that the offended party had seen the semi-trailer when it was two-meters from her bike. He had a brief look in his back mirror after he heard a slight commotion and saw that the offended party was under the trailer. He stopped the vehicle and helped to the offended party and her companion that was fundamental by then of time. The driver further attested that the side wheels of the semi-trailer and the main player were exceptionally near the white line in Beams street that kept out the traffic going towards Gympie street. The driver further fought that he saw two youngsters riding bikes before the vehicle and he saw that the bike, which the offended party was riding, was insecure. Besides, the offended party fought that the bike was huge for the offended party and there was no sign on part of the offended party that she was going to turn more than 1.7 meters on her right side and the vehicle passed the offended party broadening 2.4 meters from the middle line. Judgment of the Trial court After the scrutiny of the disputes made by both the gatherings, the court put together its decisions with respect to the accompanying reasons: Right off the bat, the court depended on the memory of the offended party and her companion with some booking the attributable to the way that the episode had happened nine years prior. While deciding the risk of the main litigant concerning carelessness, the court considered the way that the Aspley High School was liable for guaranteeing that its understudies arrive at the Tennis court securely under the oversight of an instructor. At the point when the offended parties mother enquired examining the going from school to the Tennis court, the offended parties mother was guaranteed that the kids would go in bunches under oversight. Thirdly, considering the dispute of the respondent that the bike was too enormous for the offended party and it was unsteady due to defaulted stopping mechanism in the cycle, the court depended on the proof of the police under area 18 and 101 of the Evidence Act. The proof was identified with the realities about the occurrence that was gotten in the wake of meeting the litigants, offended party and her companion. Fourthly, while deciding the risk of the subsequent respondent, the driver, the court acknowledged the dispute that Beams street presented peril for individuals riding bikes. The court dismissed the conflict that the driver of the semi-trailer vehicle neglected to display sensible consideration for forestalling the episode that made wounds the offended party (Cusimano and Roberts 2016). The proof that while the trailer passed, its side wheels were near the offended party upheld this announcement made by the court. The separation between the offended party and her companion and the main player was a good ways off of 4.2 meter and the trailer being 8 ft wide, the court stated that, the second and third litigant can't be held subject for carelessness (Brake 2014). Fifthly, the way that the main respondent (school) owed an obligation towards the offended party being te understudy of the school, the court opined that the school is at risk for damaging it obligation of care by permitting the offended party to head out from school to the court without oversight while she was under the authority of the school. Further, in spite of staying alert that there is plausibility that understudies would either ride bikes or stroll on the Beams street to arrive at the Tennis court, the school allowed the understudies to make their own specific manner to the tennis court. Sixthly, the court thought about that upon the arrival of occurrence, the youngsters went without the management, accordingly, breaking their obligation of care. Despite the fact that the principal respondent stated that strolling would have been a more secure methods than riding, for develop individuals in the situation of the offended party, however the court thought about that the offended party as youthful at her age and rode the huge bike with a defaulted slowing mechanism under impact of her companion (Ogden and Hylton 2016). The school was committed to guarantee that all its understudy arrive at the Tennis court securely and approve an instructor to administer them to the court as opposed to requesting that they reach to the court all alone. The court bolstered its conclusion by alluding to Geyer v Downs Anor [1976-77] 138 CLR 81 and Williams v Eady [1893] 10 TLR 41 at p.42 which requires each educator to practice obligation of care towards the understudies like a dad practices care towards his kid. In conclusion, to decide if the offended party was at risk for contributory carelessness, the court held that it is sensible for a 13-year young lady who is accustomed to riding bikes to recognize that the stopping mechanism was not working. The court opined that the mishap came about incompletely because of the impact of bike with her companion and mostly because of absence of care of the offended party. The court alluded to Lynch v Nurdin [1841] 1 QB 29 which clarifies that contributory carelessness of a kid alludes to the disappointment of the youngster to practice the consideration that is sensibly anticipated from any common offspring of a similar age. The court thought about that in spite of staying alert that the bike was greater than the size of the offended party and the default in the stopping mechanism, the offended party kept riding which infers she needed development and neglected to practice sensible consideration for her own security. The court separated the duty between the offended party and the primary litigant where the principal respondent is qualified for 75% of obligation regarding carelessness and the offended party is qualified for 25% of the obligation regarding contributory carelessness. The offended party was granted harms under the Griffiths and Kerkemeyer head of harm. Choice of Appellant court The judgment conveying carelessness against the litigant was saved and granted the offended party with the expense of the intrigue. Basic investigation of the choice The court acknowledged the dispute made by the driver of the semi-trailer (second litigant) that the bike was large for the offended party and seemed, by all accounts, to be flimsy. The court was fulfilled tha

Global Law Essay Example | Topics and Well Written Essays - 2500 words

Worldwide Law - Essay Example Her internal thighs, posterior, perineum, genital territories and crotch were seriously scorched that she must be conceded for treatment to the medical clinic for 8 days. While in the clinic for treatment, Liebeck experienced skin uniting and debridement medications. Liebeck filled a case with McDonalds for $20,000.00, however McDonald would not pay the said sum so Liebeck carried the case to court. During the revelation procedures, McDonalds created archives demonstrating in excess of 700 cases by individuals copied by its espresso somewhere in the range of 1982 and 1992 and some of these cases were like that of Liebeck. The records introduced by McDonalds demonstrated that McDonalds thinks about the dangers that its espresso items have on drive-through costumers. McDonalds’ quality confirmation director likewise said that dependent on the exhortation of its advisors, the organization made it a strategy to keep its espresso somewhere in the range of 180 and 190 degrees Fahren heit to keep its taste. This strategy stands despite the fact that different organizations serve their espresso lower temperature and espresso is typically served at home around 135 to 140 degrees. McDonalds’ quality confirmation chief conceded that the organization didn't assess the wellbeing implications that this training may have on the costumers. He likewise recognized the way that any nourishment things filled in as 140 degrees or more may cause consuming. He likewise recognized the way that since McDonalds’ espresso is somewhere in the range of 180 and 190 degrees, the espresso isn't fit for utilization as it would cause copying on the mount and throat. 2. Issues to be chosen by the court a. Regardless of whether Liebeck is qualified for pay for the torments and sufferings that she experienced after she was copied by the espresso purchased from McDonalds. b. Regardless of whether McDonalds watched legitimate security measures to shield its customers from conceiv able mischief that its items may cause. 3. Realities Relied Upon by Stella In contending her case in court, Liebeck depended on the declarations of a researcher in thermodynamics applied to human skin consumes. As indicated by the master, 180 degrees, fluids can cause severely charred areas in merely two to seven seconds. The level of the harm on human skin diminishes exponentially as the temperature of the fluid lessens to 155 degrees and beneath. In the event that Liebeck’s espresso had been around 155 degrees when it spilled on her lap, she may not endure genuine consumes. 4. McDonald’s Defense McDonald guaranteed that its costumers purchase espresso on their approach to work or home with the aim of drinking the espresso once they show up at their goal. For what it's worth, the espresso would have sufficient opportunity to chill off en route so it won't burn hot when the costumers get the chance to drink them. Another safeguard presented by McDonalds is that its cos tumers realize that the espresso they purchase from the drive-through is hot and the costumers like it as such. 5. Court Decision The jury granted Liebeck $200,000 in compensatory harms and another $2.7 million in correctional harms. The compensatory harms were later on diminished by the jury to $160,000 since Liebeck was additionally to blame. The preliminary court, then again, diminished the reformatory harms to $480,000.00. 6. Conclusion working on this issue Awarding both compensatory and corrective harms to Liebeck is just fitting for this situation in light of the fact that McDonalds submitted net carelessness in carrying out its responsibility to ensure its costumers. Be that as it may, I don't concur with the jury’

Associations Between Assisted Suicide and Depression - Free Essay Example

Assisted Suicide Study Questions Its Use for Mentally Ill is a published article by The New York Times author, Benedict Carey. Carey references a 2016 study conducted by psychiatrist Scott Y. H. Kim, MD, PhD, in the JAMA: Journal of the American Medical Association Psychiatry titled, Euthanasia and Assisted Suicide of Patients With Psychiatric Disorders in the Netherlands 2011 to 2014 (Carey, 2016). In the article, Benedict Carey assesses and summarizes the studyrs findings, claiming practices in the Netherlands for assisted suicide are questionable at best (Carey, 2016). According to Carey, the study gathered medical records and documentation from 2011-2014, where 66 patients had chosen doctor facilitated suicide, many who suffered from multiple psychiatric disorders and refused further treatment that may have benefited them (Carey, 2016). Patients requesting euthanasia reported loneliness and an inability to cope with untreatable illnesses (Carey, 2016). Women comprised a majority of the cases, and many of them were over 60 years old (Carey, 2016). Although depression was a factor, Carey cites that other problems such as personality disorders, autism, substance abuse, and eating disorders were combined with other physical diagnoses (Carey, 2016). The main problem with these cases were the way in which they were evaluated by medical doctors and psychiatrists. Several doctors disagreed with their patientrs desire for assisted suicide, which prompted severe cases to seek an alternative route via mobile end-of-life clinics, where patients would get assistance from doctors they had never seen before (Carey, 2016). Most, if not all, of these doctors were not trained psychiatrists and did not have the ability to fully assess their patientrs mental health before approving euthanasia (Carey, 2016). Benedict Carey concludes that although other countries allow assisted suicide for patients with mental illnesses and a variety of other disorders, the United States only allows this choice in five states (Carey, 2016). The main difference between the United States and countries like the Netherlands is criteria for assisted suicide is evaluated only with m entally competent, terminally ill adults (Carey, 2016). The timeliness of this article is recent, as it was published in 2016. The information is relatively current, but the study the article references was updated and published under a different title. Since more people are seeking assisted suicide yearly, there have been several new studies published to evaluate the significance and associations between mental illness and assisted suicide requests. This topic is expanded in further research articles to evaluate the specifics of psychiatric disorders and terminal illnesses, and whether practitioners can make clear and ethical decisions when patients want to end their lives. This article is not sufficient to form an opinion based on the amount of research provided. A more current peer-reviewed journal in combination with other research would be a better option. Although the article mentions depression, it is not fully relevant to determine associations between depression and assisted suicide. Due to the limited amount of information provided by the author, it is too basic even from a laymanrs perspective. Carey does reference the actual study once in his article and continues to pick random parts of the study without properly citing the material inserted. Upon a quick search, it appears there are several sources that would provide more detail to fully answer all questions in this segment of the assessment. Alone, this article does not pass the relevance part of the TRAAP assessment. In order to conduct research, one would need to find several other sources for relevancy purposes. In terms of authority, the publisher is The New York Times, which is an opinion-based news source. They have multiple freelance writers who publish articles ranging anywhere from politics to healthcare to sports. The author for this article is Benedict Carey, who is a freelance writer. Although he has written other articles related to psychology, his academic background is in mathematics and journalism. A hyperlink is provided in the article by Carey, where his background and three published books are mentioned. After conducting a quick search, many of his articles are superficial and focus on attention grabbing titles with limited information. He is in no way an expert on this topic, which is evident, as he cherry-picks research methods and conclusions from the study to support his journalistic writing. Most news articles are reviewed by an editor, but no information was found in the article to suggested this. Based on authority alone, the author does not have enough credibi lity to assess the seriousness of this highly controversial topic. Further research would be necessary to find a non-biased report or article. Benedict Careyrs article references the original study from which he attempts to summarize. However, there is some confusion as the study was updated at least once, and a similar study by the same researcher was published with a different title around the same time. It appears Carey may have used the original study to support his claims. In regard to the study, research was not conducted well, and there appears to be several gaps of missing information. For example, the study does not set up a comparison group or have a logical flow. Careyrs article is similar in flow, as it seems disorganized, with random quotes thrown in without proper citation. Although the article first appears to take a non-biased approach, the title itself is biased. Upon further investigation, Carey picks evidence to support the title making it a biased article. There is no way to replicate the research, as the article is an opinion-based piece. Without the link to the original study, there is no way to figure out whether the author wrote this piece based on previous research or personal opinion. Due to this information, the accuracy of this article is highly questionable, and one would be advised to search for other research articles. The main purpose of this article is to persuade the targeted audience to form negative opinions about assisted suicide in any case. The intentions are clear, as Carey specifically highlights disagreements between doctors and psychiatrists on the subject (Carey, 2016). He even goes above and beyond by mentioning an outlier in the study: an elderly woman seeking euthanasia for loneliness without any physical or psychiatric diagnoses (Carey, 2016). The information provided is based on one single study, but Carey cherry-picks the evidence to support his claims. He seems to be very interested in suicide and mental illness, as further research provides a link to his articles, which many focus on these subjects. Although Carey is summarizing this specific study, his perceived bias keeps him from asking pertinent questions, such as: What have other studies regarding this topic produced? What are the factors in everyone seeking assisted suicide, and is there a possibility they are just ified? Have people who suffer from depression or other forms of mental illness been used as a comparison group? From this point of view, Carey would have a less biased and more informed article to accurately present. The purpose of this article is not sufficient on its own as a reference for a research paper. It was difficult assessing this article with the TRAAP test, as it is merely an article and provides little to no information that one would have access to from a peer-reviewed journal. Many of the questions involved in the TRAAP test ask specifics about research validity, but the article itself is not research. Due to the length and coverage of the article, it was challenging to answer all TRAAP questions thoroughly. Based on the criteria of the TRAAP test, this article fails in almost all aspects. Even though the study referenced is fairly recent, it does not provide enough research to fully convey the difficult decisions one faces when considering euthanasia. Benedict Carey is not a doctor or psychiatrist, nor is he affiliated with any scientific organizations, so his article fails authority with this specific subject. The relevance and accuracy of the article are questionable, as well, since the information provided is basic and leaves the reader with many unanswered questi ons that should have been addressed in the conclusion. Furthermore, the purpose fails the TRAAP test because the author is writing from a biased position. When determining the efficacy of research regarding assisted suicide and depression, the author could have picked a different study that provided more information about patient demographics. Alternatively, Carey could have put more thought into the article and written a non-biased review. The article in itself is short and seems to be very disorganized. It seems the author rushed through the writing process as the study was published shortly before the written article. If this had anything to do with being the first to break a story, his intentions were less to inform and aimed more for the number of hits or clicks to a link. Taking the time to read through such a controversial topic and report on it without bias would make the article more reliable. If the author had consulted with other physicians and used multiple studies to compare the associations of assisted suicide and depression, there would possibly be more validity in his work. Overall, the article is not a reliable source to assess the association between assisted suicide and depression. References Carey, B. (2016, February 10). Assisted Suicide Study Questions Its Use for Mentally Ill. Retrieved September 27, 2018, from The New York Times: https://www.nytimes.com/2016/02/11/health/assisted-suicide-mental-disorders.html

Describe the Type of Memory Loss - 794 Words

1.2 Describe the types of memory impairment commonly experienced by individuals with dementia. Memory problems are usually the most obvious symptom in people with dementia. For example, a person with early stages of dementia might go to the shops and then cannot remember what they wanted. It is also common to misplace objects. As dementia progresses, sometimes memory loss for recent events is severe and the person may appear to be living in the past. They may think of themselves as young and not recognise their true age. At first, someone with dementia may appear to be easily irritated or moody. More challenging behaviour may develop in some people over time. For example, in some cases, a person with dementia may become quite†¦show more content†¦Some of the most common symptoms include a of loss inhibition (saying or doing things which are socially inappropriate), reduced empathy (problems understanding and responding to the needs of others), problems with planning and organising activities, increased distractibility, changes in food preference (a propensity to eat large quantities of sweet food) and a tendency to develop compulsive rituals (e.g. watching the same movie repeatedly). (2) Progressive non-fluent aphasia (PNFA) is characterised by problems with speech production. Individuals may struggle to find the correct words when engaging in conversation. Often individuals will struggle to pronounce words correctly (especially if they have more than two syllables), and their speech will lack appropriate grammar. Problems understanding speech can also be present, especially if the sentence contains complex grammar. (3) Semantic dementia is characterised by a selective deficit of semantic memory, which is our memory store for factual information about the world around us – e.g., the knowledge that apples are fruit is a semantic memory. Individuals affected by this condition have difficulty understanding the meaning of written and spoken language, pictures and objects. In some cases of semantic dementia a mild form of the behaviouralShow MoreRelatedDementia Awareness1508 Words   |  7 PagesHomecare 2015 Unit 13 Dementia Awareness 1. Understand what dementia is 1.1 Explain what mean by the term dementia The word dementia describes a set of symptoms that may include memory loss and difficulties with thinking, problem-solving or language. 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Should Elderly Live in Old Folks Home - 897 Words

3. â€Å" The elderly should live in old folks’ home. † Give your opinion. You should write at least 350 words, illustrate your opinion with examples. Caring for the aged has recently been one of the main concerns among many individuals in today’s society. More and more individuals are choosing to send their elderly parents to old folks’ homes instead of living under the same roof as them. The debate has heated among the community today. There are people that agreed to this statement as well as opposed it. However, in my humble opinion, I think that the elderly should live in old folks’ home. Although the thought of placing a beloved parent in a nursing home likely inspires feelings of guilt, it can be a beneficial option for providing†¦show more content†¦Besides that, old folks’ home offer regularly scheduled activities to build a sense of community among elderly. For instance, they will organize some field trips and sightseeing at local landmarks for the elderly that have good physical ability so that they can pass their leisure time doing meaningful things. Not only that, the elderly may en joy chatting, watching movies or playing games with people of same aged and there will be no problem such as generation gap. Not only have that, this can also prevent the elderly from suffering depression. This is because the elderly spend most of their time sitting at home with no one talking to them as their family members may be out to work. Although the technologies nowadays are advanced but the elderly do not how to use those advanced gadgets as they are not born in the 21st century. As time passed, when they cannot express their feelings to the others, they might suffer from depression. 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Question: Is Obesity The Problem Of The Consumers And Not Of The Producers? Answer: Introduction When fat gets accumulated in a persons body that it can have a negative effect on their health and this condition is known as obesity. A person having 20% more weight than required is considered obese. Every packaged product, one tears open to eat its content, has the calorie count printed in bold letters. Anyone who can read knows what they are eating and how it will affect their body. Still, when it comes to the blaming game, the responsibility of the problem of obesity is given to the companies, fast-food restaurants, and other food sellers who sell food which is sugary, high in fat, and salty. To decide whether it is the companies or the consumers who should be blamed for the problem of increasing obesity it is important to analyze both the factors (Burgess, Hassmen, Pumpa, 2017). The studies demonstrated that not only food habits, but many other factors contribute to the increasing obesity. Poor life-styles and socio-economic deprivation are some common factors that are prevale nt in the rapidly increasing obesity. With the alarming rates, obesity and being over-weight are becoming the reasons for many health problems which cause pressure on the health care system to find the solution for it (Elbel et al., 2013). In this essay the position of both consumers and companies will be evaluated to find who is responsible for the increasing problem of obesity. Obesity is no good and a control on it is an important factor that needs attention. In developed nations, the big food companies are under constant attack by health advocates saying that it is the junk food that makes the main contribution to the constantly growing waistline and chronic diseases. The results of obesity are the chronic diseases like type 2 diabetes mellitus and coronary heart diseases. In addition, above all physical inactivity and smoking habits exacerbate the problems to its maximum level. This tendency is found more prominent amongst people of lower socio-economic status (Han et al., 2014). Though the lifestyles may vary from country to country, the drivers for obesity were found to be poor lifestyles and the deprived socio-economic status of people. It is said that the influence of physiological and lifestyle stress affects the person and results in increased body fat and issues of obesity. Apart from adults, children are also becoming obese, and, in the last thre e decades, the problem of child obesity has risen substantially. The policy makers are working hard to control the epidemic, obesity is causing, but the issue is to find the main cause of obesity in people ranging from 5 years to 60 years of age which researcher have not found et (Larson, Ellison,2014). Obesity has turned into an epidemic, which has affected people of every age, gender, and economic status. There has been a major debate over fast-food companies and other food companies and whether they are responsible for the obesity. People have even called fast-food the new tobacco as people become addicted to it and face its harmful prospects in the future. The advertisements of tasty, nice smelling, and looking fast-food with some free toys are filling the main time-slots of television attracts everyone including children to the food the company is selling. To attract the customer companies, spend a lot on these advertisements. The debaters say that the advertisements of healthy food like fruit, and milk, are non-existent which makes it difficult to ignore the junk food (Lobstein et al., 2015). The food industry says that they are just advertising what people are asking for. They say that they are not forcing anyone to eat their products, and also, they are following the policie s of the government to control the increasing obesity which includes mentioning the nutritional values of the food on the packaging. It clearly says the amount of salt, sugar, fat, carbohydrates, and other relevant information that the food contains. When they are not hiding anything, why are they to blame for increasing obesity. Moreover, for selling their products, they have to use promotional methods, and in that, they are going to make their food look good and delicious, not as a reason for obesity. As per food companies the customers are sensible enough to decide that the promoted product is healthy for them or not. A company is never forces anyone to make the purchase and consume their product so they cannot be held responsible for increasing obesity (Morrisson, 2011). It is true, that nobody forces anyone to eat the food full of sugar, carbohydrates, and fat that the companies are selling. This side of the debate says that it is a consumers responsibility to manage what a person is eating and how it is going to affect him. Furthermore, if a person is eating food which can result in obesity, proper exercise and care need to be taken. If a person has the purchasing power and liking for something, it becomes their personal choice to make the purchase and eat the product or understand the ill impact it is going to cause and avoid it (Peretti, 2013). A healthy lifestyle also reduces the unhealthy effects of fast-food. People say that advertisements of the consumer products are so attractive and convincing that people get bound to make the purchase of the product. Companies like McDonalds give toys with a specially segmented happy meal for children, which attracts the children and they force their parents to make the purchase. However, no one asks paren ts to purchase a big box of French fries and let children sit and watch television while devouring it and later complain about increasing obesity. Sensibility lies in deciding whether the product is good for health or not(Stanish, 2010). Responsible or not, it is the time for food companies to become realistic when advertising their food products, for children especially. There are many companies that are selling food that is being segmented as healthy, but they hide the negative facts of it. For example, Kelloggs company was sued in the US for advertising their nutria-grain bar as healthy as a bowl of salad or a glass of milk, whereas the claim says that the company is not showing the level of sugar and fats the nutria-grain bar has, which increases the trans-fat in the body and may result in heart disease. Even people personally and as a parent have to be responsible for deciding how they are eating and in what quantity. They should consider their life style also to avoid the epidemic of obesity affecting them or their children and the result will be a healthier world(Zheng, 2016). Conclusion Obesity negatively affect the health and this is a fact. A healthy life style and a thought before eating are very important to keep the issues like obesity away.Humans are smart enough to decide what is good for them. Even companies selling products that may result in obesity, especially for children, must feel the responsibility of showing a contribution to the healthy population and the future generations. The socio-economic factors and lifestyle of the people are affecting the increasing rate of obesity in the developed, and developing countries, and policies are required that affect positively in controlling the increasing obesity. Hence, it is concluded that both the consumers and the producers are responsible for the increasing obesity. References Burgess, E., Hassmen, P., Pumpa, K. (2017). Determinants of adherence to lifestyle intervention in adults with obesity: a systematic review. Clinical Obesity, 7(3), 123-135. Elbel, B., Mijanovich, T., Dixon, L., Abrams, C., Weitzman, B., Kersh, R. (2013). Calorie labelling, fast food purchasing and restaurant visits. Obesity, 21(11), 2172-2179. Han, T., Lee, D., Lean, M., Finn, J., O'Neill, T., Bartfai, G. (2014). Associations of obesity with socioeconomic and lifestyle factors in middle-aged and elderly men: European Male Aging Study (EMAS). European Journal of Management, 172(1), 59-67. Ing, B. (2014). Viewpoint: Who is to Blame for Childhood Obesity?. Thespec.com. The Hamilton Spectator, 1(1), 1. Larson, D., Ellison, B. (2014). Whos to blame for obesity? Policy makers, the food industry, or individuals? | ACES News :: College of ACES, University of Illinois. News.aces.illinois.edu. Lobstein, T., Jackson-Leach, R., Moodie, M., Hall, K., Gortmaker, S., Swinburn, B. (2015). Child and adolescent obesity: Part of a bigger picture. The Lancet, 385(9986), 2510-2520. Morrison, M. (2017). Ad Age Homepage - AdAge. Adageindia.in. Retrieved 24 May 2017, from https://www.adageindia.in/ Peretti, J. (2017). Fat profits: how the food industry cashed in on obesity. the Guardian. Retrieved 24 May 2017, from https://www.theguardian.com/lifeandstyle/2013/aug/07/fat-profits-food-industry-obesity Stanish, J. (2017). The Obesity Epidemic in America and the Responsibility of Big Food Manufacturers. Inquiries Journals, 2(11), 1. Retrieved from https://www.inquiriesjournal.com/articles Zheng, T. (2016). Research on food companies' social responsibilities from the perspective of the food safety. Advance Journal of Food Science and Technology, 12(4), 212-218.